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EMPLOYER

Ingredients Online

PROJECT DELIVERABLES

Emails

CHALLENGE

Two emails designed for marketing efforts on the theme of fresh/organic ingredients using the HubSpot platform

EMAIL #1 OVERVIEW

Ingredients Online wanted to market a new category of products called Plant Proteins. Since 'going green' is a big trend nowadays, I wanted this promotion to feel fresh and organic. I focused on showcasing fresh ingredients, heavy use of green colors and shades, as well as a more 'organic' structure to the email's body vs a stuctured grid. To further increase traffic to the e-commerce website, the 'shop now' button is a gif utilizing a flashing on and off effect to entice shoppers to click. This design has been optimized for mobile viewing and dark mode.

*Copy was provided by marketing

SOFTWARE

Photoshop | HubSpot

EMAIL #2 OVERVIEW

A marketing email to introduce buyers to a new seller of bean-based nutritional ingredients. The design features a headline banner introducing the company with an image example of product followed by company details and categories of product they supply. All imagery are examples of actual product derived ingredients that can be bought from this seller as well as seller provided photos. This design has been optimized for mobile viewing and dark mode.

*Copy was provided by marketing

SOFTWARE

Photoshop | HubSpot

Jonathan Nicora Desgin Logo

Location: Hurst, TX

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